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A page for Shaan · everyone else, this is the back room

Hi Shaan.

You either scrolled to the bottom of misfits100.com and clicked “another Irish guy,” or you saw the yellow banner. (“Another” because you interviewed Will O'Brien from Ulysses — yes, he's my friend, and yes, we're a small country, and yes, you've already proven you have form here.) Either way you went looking, which means something caught you. Here's the rest.

Who I am

Ultan O'Rourke

The Irish guy

Ultan O’Rourke. 27. Irish.

Day job: I use AI to do other people's go-to-market work for them — mostly Clay-heavy automation for US companies. Clients pay because we ship in a week what their team would ship in a quarter.

Below is a list of things that, if you squint, look like a CV written by someone who'd be a useful person to build the Misfits 100 with.

Things that are technically on the record

Why I think I'm the energy

You said you had the network and the money.
Here's why I'm the rest.

What I'm not asking for

  • — Money
  • — A job
  • — You to manage me
  • — Equity
  • — A retweet

What I am asking for

15 minutes.

Zoom, phone, DM thread — whatever's easiest. We can talk the rest of the plan if you want, or we can just shoot the breeze about whatever else happened that day. No deck. No commitment. If after the 15 you're out, you're out.

What we'd talk about in those 15 minutes

  1. 01Sourcing the other 90

    I have a process. Partially automated, partially calling random esports forums, partially watching obscure GitHub repos for prodigies who haven't been picked up yet.

  2. 02The first gala

    Where, when, who pays for the kids' flights. I have a strong instinct on venue.

  3. 03The J.D. Power model

    Sam pitched it in the same episode. License the Misfits 100 brand to companies who want association. Recurring revenue. Sam's framing applied to your idea.

  4. 04A revenue model that doesn't make the kids feel like product

    The thing that breaks 30-under-30 lists is when they monetize through the listed people. We don't. We monetize on the side and the list stays clean.

If after 15 minutes you say “interesting but not for me,” I keep building it anyway.

You'll see it again in 18 months and remember this page. The list will exist. The gala will happen. The only variable is whether your name is on it.

Nothing in that paragraph is a threat. It's just what I'm going to do.

Reach me

P.S.

The line on the homepage — “borrowed from Shaan, he told us to”— that's the kind of thing I'd say at a dinner.

I have not been to that dinner. This is a hint.

— Ultan (it's like ‘Sultan’ without the ‘S’)